When most people think of a real estate agent, the common stereotype is an outgoing salesman, who talks a big game and charms people with his or her personality. Introverts are often discouraged or never even consider a career in real estate because of these associated connotations. The reality is, there is a career in real estate for every personality. Many introverts are very successful in real estate. The trick is recognizing and learning how to work with your strengths and weaknesses.
Extroverts are known for being chatty, assertive, and loud. Introverts aren’t into small talk. They tend to spend more time listening and analyzing than they do talking. Being a thoughtful, careful communicator is a great quality to have as an agent. Your clients want to feel listened to so they know they are being well taken care of. They don’t want to worry about having their agent make promises without following through. This considerate skill will also help you form deeper, long-term relationships. A long-term relationship with clients is an opportunity for more business, referrals and leads.
Introverts are known for their planning and organization. Being your own boss requires you to keep track of a lot of different clients and details. Being responsible, orderly, and prepared is a very helpful trait to have in this particular career.
For some introverts, the idea of public speaking or striking up a conversation with a stranger is coupled with anxiety. They don’t like all eyes on them and they are not the most outgoing person in social situations. Recognize this weakness and learn to work on it. Online networking is a great tool to get your name out. Introverts tend to be better at written communication, so start a blog, and get on all forms of social media.
However, sometimes there isn’t always a way around public speaking. You’ll probably have to do presentations, negotiations, and sales pitches at some point in your career. So, plan as much as you can. Prepare what you want to say before-hand, then practice speaking to friends and family. The more you practice, the more comfortable you will feel, and the anxiety associated with speaking will start to diminish. If you feel you need more help, sign up for some public speaking classes.
Get a Partner
Another option to consider is working with a partner. An extroverted partner can complement your skills perfectly. Your partner’s personality can also help pull you out of your shell and encourage you to be more comfortable handling social situations.
At the end of the day, you should never let you personality type hold you back from your dream career. With some self-awareness, and determination, anyone can succeed as a real estate agent.